Back to the trend of the day: Invited US shoppers can now text Alexa for Shopping to buy things
Poly Rating · from the trend of the day

Best AI Shopping Agent 2026: Who Finishes the Purchase

ChatGPT hosts 40.4% of US AI shopping sessions but finishes only 8.9% of agent purchases, while Meta Muse turns 7.9% of sessions into 32.6%.

  • No. 1: Meta Muse
  • 10 places

01Final list

The leading AIs each built their own list of ten independently. Here is one result that is easy to check: every place has a reason, a source, and the list of AIs that included it.

Order: from most to least AI agreement.

A bright badge means this AI put the entry on its list. A dim badge means it did not.

  1. 1

    Meta Muse

    Turns 7.9% of sessions into 32.6% of agent purchases and placed 49% of the outside-Amazon orders Forter saw. In the earlier 16 October cut, Muse trailed Alexa (29.7%).

    Included it: Claude, ChatGPT, Grok, Gemini, MiMo, StepFun, Kimi, DeepSeek.

    In their lists: Claude: 1 · ChatGPT: 1 · Grok: 1 · Gemini: 1 · MiMo: 1 · StepFun: 1 · Kimi: 1 · DeepSeek: 2

    What each AI noted 8
    • Claudeplace 1

      Muse had 7.9% of AI shopping sessions but 32.6% of agent-completed purchases, about four times its session share.

      Source ↗
    • ChatGPTplace 1

      7.9% of sessions, 32.6% of agent-completed purchases—and 49% of Forter-visible agent orders in one October week.

      Source ↗
    • Grokplace 1

      7.9% of the shopping chats, 32.6% of the finished purchases.

      Source ↗
    • Geminiplace 1

      Commands 32.6% of all completed U.S. agent purchases despite holding only 7.9% of user conversational browsing sessions.

    • MiMoplace 1

      7.9% of the shopping sessions, 32.6% of the finished purchases — and 49% of every agent order fraud networks can see outside Amazon.

      Source ↗
    • StepFunplace 1

      People chat with it least (7.9%) but it buys most (32.6%) — and it owns 49% of every agent order a fraud network can see.

      Source ↗
    • Kimiplace 1

      8% of the conversation, a third of the money — Muse turns 7.9% of AI shopping sessions into 32.6% of agent-completed purchases.

      Source ↗
    • DeepSeekplace 2

      Placed 49% of the agent orders Forter could see in the week of 19 October, from just 7.9% of AI shopping sessions.

      Source ↗
    8 AIs put it here
  2. 2

    Alexa for Shopping

    Finishes 30.4% of agent purchases from 13.8% of sessions, all inside Amazon, so Forter's chart never shows them. It led the earlier cut at 31.8%.

    Included it: Claude, ChatGPT, Grok, Gemini, MiMo, StepFun, Kimi, DeepSeek.

    In their lists: Claude: 2 · ChatGPT: 2 · Grok: 2 · Gemini: 2 · MiMo: 2 · StepFun: 2 · Kimi: 2 · DeepSeek: 1

    What each AI noted 8
    • Claudeplace 2

      Alexa had 13.8% of sessions but 30.4% of completed purchases, and on Nov 6 it began taking orders by text.

      Source ↗
    • ChatGPTplace 2

      Its 13.8% session share accompanied 30.4% of completed purchases; its Amazon-only checkout makes it invisible to Forter’s outside-store order chart.

      Source ↗
    • Grokplace 2

      30.4% of finished U.S. agent purchases, and Amazon’s own checkout never appears on the open-web order chart.

      Source ↗
    • Geminiplace 2

      Converts 30.4% of all U.S. agent purchases on a 13.8% session share, but executes exclusively inside Amazon's closed walls.

    • MiMoplace 2

      Finishes about 3 in 10 agent purchases and is the most-named store assistant on Earth (77% of Indian AI users) — yet zero of its orders appear on the open-web order chart.

      Source ↗
    • StepFunplace 2

      Holds 13.8% of AI shopping chats yet closes 30.4% of agent purchases — every one of them inside Amazon.

      Source ↗
    • Kimiplace 2

      30.4% of agent purchases close where no outside fraud network or rival agent can see them — and it just moved into your text messages.

      Source ↗
    • DeepSeekplace 1

      Completes 30.4% of agent purchases but can only check out inside Amazon, which is why Forter’s open-web order chart never sees it.

      Source ↗
    8 AIs put it here
  3. 3

    Google Gemini

    27.9% of sessions and 22.6% of purchases: of the big chat assistants, its spending tracks its conversations most closely. It checks out with Google Pay.

    Included it: Claude, ChatGPT, Grok, Gemini, MiMo, StepFun, Kimi, DeepSeek.

    In their lists: Claude: 3 · ChatGPT: 3 · Grok: 3 · Gemini: 3 · MiMo: 3 · StepFun: 3 · Kimi: 3 · DeepSeek: 3

    What each AI noted 8
    • Claudeplace 3

      Gemini converts better than ChatGPT: 22.6% of purchases from 27.9% of sessions, against ChatGPT's 8.9% from 40.4%.

      Source ↗
    • ChatGPTplace 3

      27.9% of sessions and 22.6% of agent-completed purchases; its multi-store comparison strength gives it a broader shopping role than a single-retailer agent.

      Source ↗
    • Grokplace 3

      27.9% of the chats and 22.6% of the purchases, the closest the large assistants come to spending in line with the conversation.

      Source ↗
    • Geminiplace 3

      Pairs 27.9% of conversational shopping queries with a 22.6% finished checkout share across Google Pay partner storefronts.

    • MiMoplace 3

      Theonly assistant strong at both ends — 27.9% of sessions and 22.6% of purchases — and the only one building checkout in more than one country.

      Source ↗
    • StepFunplace 3

      The best converter among chat-first assistants: 22.6% of purchases out of 27.9% of sessions.

      Source ↗
    • Kimiplace 3

      Second in sessions and second in checkouts — and the only agent whose purchases finish inside the answer itself through Google Pay.

      Source ↗
    • DeepSeekplace 3

      27.9% of sessions and 22.6% of purchases, with agentic checkout through Google’s UCP at participating merchants.

      Source ↗
    8 AIs put it here
  4. 4

    ChatGPT

    Leads sessions at 40.4% but finishes only 8.9% of purchases. Native Instant Checkout ended 24 March 2026.

    Included it: Claude, ChatGPT, Grok, Gemini, MiMo, StepFun, Kimi, DeepSeek.

    In their lists: Claude: 4 · ChatGPT: 7 · Grok: 4 · Gemini: 4 · MiMo: 4 · StepFun: 4 · Kimi: 4 · DeepSeek: 4

    What each AI noted 8
    • Claudeplace 4

      ChatGPT opens the most shopping chats (40.4% of sessions) and completes the fewest purchases (8.9%), and its native checkout is gone.

      Source ↗
    • ChatGPTplace 7

      It led sessions at 40.4%, but only 8.9% of agent-completed purchases; native Instant Checkout ended March 24.

      Source ↗
    • Grokplace 4

      40.4% of the chats and 8.9% of the purchases, after native checkout ended on 24 March 2026.

      Source ↗
    • Geminiplace 4

      Attracts 40.4% of all shopping-related AI chats but finishes only 8.9% of orders after losing native merchant checkout in March 2026.

    • MiMoplace 4

      Owns40.4% of the chat and 8.9% of the money — and since 24 March 2026 it cannot check out at all.

      Source ↗
    • StepFunplace 4

      40.4% of AI shopping sessions, 8.9% of agent purchases — and since 24 March 2026 no native checkout to close with.

      Source ↗
    • Kimiplace 4

      It hosts 40.4% of AI shopping conversations and finishes just 8.9% of the purchases — the widest chat-to-checkout gap in the study.

      Source ↗
    • DeepSeekplace 4

      Hosts 40.4% of AI shopping sessions but finishes only 8.9% of purchases after retiring native checkout on 24 March 2026.

      Source ↗
    8 AIs put it here
  5. 5

    Microsoft Copilot

    2.8% of purchases from 4.0% of sessions, with in-chat checkout since 8 January 2026. Only two answers carried this figure; another gave 0.8%.

    Included it: Claude, ChatGPT, Grok, Gemini, MiMo, StepFun, Kimi, DeepSeek.

    In their lists: Claude: 8 · ChatGPT: 4 · Grok: 5 · Gemini: 8 · MiMo: 6 · StepFun: 6 · Kimi: 5 · DeepSeek: 6

    What each AI noted 8
    • Claudeplace 8

      Copilot has no published purchase-completion share in the sources I found, so it ranks on limited evidence.

      Source ↗
    • ChatGPTplace 4

      A checkout-capable assistant with a stated U.S. footprint, though the cited session, purchase-share and Forter tables do not break out its results here.

    • Grokplace 5

      2.8% of finished agent purchases, with in-chat checkout live in the U.S. since 8 January 2026.

      Source ↗
    • Geminiplace 8

      Generates shopping recommendations across Bing, but converts only 0.8% into automated checkout completions.

    • MiMoplace 6

      Checked out first — Copilot Checkout has run since 8 January 2026 — and finished so quietly that no panel has published its purchase share.

      Source ↗
    • StepFunplace 6

      Copilot Checkout completes purchases inside the chat across 500,000+ merchants.

      Source ↗
    • Kimiplace 5

      Small share, real checkout: Copilot quietly completes 2.8% of agent purchases through a checkout it has run since January.

      Source ↗
    • DeepSeekplace 6

      Copilot Checkout reaches 500,000 merchants with PayPal, Shopify and Stripe, yet most shopping tools live in Edge’s sidebar.

      Source ↗
    8 AIs put it here
  6. 6

    Perplexity

    In-chat PayPal Instant Buy is still listed, but it was last confirmed in 2025. Perplexity is absent from both the purchase-share panel and Forter's named agents.

    Included it: Claude, ChatGPT, Grok, Gemini, MiMo, StepFun, Kimi, DeepSeek.

    In their lists: Claude: 7 · ChatGPT: 5 · Grok: 8 · Gemini: 5 · MiMo: 5 · StepFun: 5 · Kimi: 7 · DeepSeek: 5

    What each AI noted 8
    • Claudeplace 7

      Perplexity is a frequent AI-shopping name with no published share of completed purchases.

      Source ↗
    • ChatGPTplace 5

      It is the strongest of four engines on Product.ai’s costly-error measure, but its checkout evidence is stale: the cited tracker last confirmed Instant Buy in 2025.

      Source ↗
    • Grokplace 8

      In-chat PayPal checkout is still on the books for U.S. shoppers, and Presenc AI found no 2026 update.

      Source ↗
    • Geminiplace 5

      Processes 5.8% of off-Amazon agent orders by bundling payment vaulting into its Buy With Pro merchant integration.

      Source ↗
    • MiMoplace 5

      Thequietest checkout in the top ten: Instant Buy with PayPal, last confirmed in 2025 and never updated since.

      Source ↗
    • StepFunplace 5

      A small slice of the chat, but one of the few that can still finish the sale — PayPal Instant Buy across 5,000+ merchants.

      Source ↗
    • Kimiplace 7

      Still the only answer engine with PayPal one-click buying — and no published 2026 order count to prove anyone uses it.

      Source ↗
    • DeepSeekplace 5

      The only major assistant with ad-free answers and PayPal checkout inside the chat, but Instant Buy is US-only and limited to participating merchants.

      Source ↗
    8 AIs put it here
  7. 7

    Claude (Claude Duet)

    Only 2.7% of purchases but the largest average order, $146. Checkout needs approval and is waitlist-only in the US. One answer gave 0.2%.

    Included it: Claude, ChatGPT, Grok, Gemini, MiMo, StepFun, Kimi, DeepSeek.

    In their lists: Claude: 5 · ChatGPT: 6 · Grok: 6 · Gemini: 10 · MiMo: 7 · StepFun: 8 · Kimi: 6 · DeepSeek: 9

    What each AI noted 8
    • Claudeplace 5

      Claude placed 3rd of 22 agents on Visa's purchase-decision test at 76%, with no checkout share published.

      Source ↗
    • ChatGPTplace 6

      It can complete approved purchases in a limited U.S. rollout, while Product.ai found its costly-error rate fell from 44% free to 21% paid.

      Source ↗
    • Grokplace 6

      2.7% of the purchases, and the largest average agent order in the panel, at $146.

      Source ↗
    • Geminiplace 10

      Pilots autonomous desktop checkout via Computer Use, completing 0.2% of open-web purchases without merchant partnerships.

      Source ↗
    • MiMoplace 7

      Buys with a virtual card so the merchant never sees your real one — and only ever with your explicit approval.

      Source ↗
    • StepFunplace 8

      Almost no consumer checkout — Anthropic instead open-sourced the agent blueprint for merchants to run themselves.

      Source ↗
    • Kimiplace 6

      The smallest checkout share but the biggest basket — Claude buyers average $146 an order.

      Source ↗
    • DeepSeekplace 9

      Paid Claude cut costly shopping errors to 21% and penalises sponsored tags, but it still cannot finish a purchase natively.

      Source ↗
    8 AIs put it here
  8. 8

    Grok Bot

    xAI's screen-scraping buyer has placed orders on merchant sites since 1 September 2026. No separate share of purchases is published.

    Included it: Grok, MiMo, Kimi, DeepSeek. Did not include: Claude, ChatGPT, Gemini, StepFun.

    In their lists: Grok: 10 · MiMo: see list · Kimi: 9 · DeepSeek: 8

    What each AI noted 4
    • Grokplace 10

      Forter first saw its orders on 1 September 2026, and its spend share matches its order share.

      Source ↗
    • MiMo

      Named differently in its own list: open the full list.

      see list
    • Kimiplace 9

      First seen on 1 September 2026, xAI's buyer already shows up in a fraud network's order feed.

      Source ↗
    • DeepSeekplace 8

      Another screen-scraper in Forter’s 70% cohort, but no published checkout-completion share of its own.

      Source ↗
    4 AIs put it here
  9. 9

    Instinct

    A screen-scraping agent first seen 1 September 2026. With Grok Bot it doubled Forter's August-to-September growth from 24% to 48%. Its own share is not published.

    Included it: Grok, MiMo, Kimi, DeepSeek. Did not include: Claude, ChatGPT, Gemini, StepFun.

    In their lists: Grok: 9 · MiMo: 9 · Kimi: 10 · DeepSeek: 7

    What each AI noted 4
    • Grokplace 9

      Adding Instinct and Grok Bot turned a 24% monthly rise in agent orders into 48%.

      Source ↗
    • MiMoplace 9

      Oneof only three agents Forter classifies as screen-scraping — and one of the first three to carry Shop Pay inside a personal agent.

      Source ↗
    • Kimiplace 10

      The quietest agent on the chart spends more per order than Muse does.

    • DeepSeekplace 7

      A screen-scraping agent first detected on 1 September that became part of the 70% of Forter-visible agent orders by mid-October.

      Source ↗
    4 AIs put it here
  10. 10

    ChatGPT Agent

    OpenAI's browsing agent, separate from its checkout protocol, bought at 45% of the stores that got any agent order. Forter publishes no share of orders for it.

    Included it: Grok, Kimi. Did not include: Claude, ChatGPT, Gemini, MiMo, StepFun, DeepSeek.

    In their lists: Grok: 7 · Kimi: 8

    What each AI noted 2
    • Grokplace 7

      It bought at 45% of the stores that received any agent order, nearly double OpenAI’s checkout protocol.

      Source ↗
    • Kimiplace 8

      Separate from ChatGPT's checkout rail, this screen-scraping agent keeps placing orders store by store — a fraud network can watch it work.

      Source ↗
    2 AIs put it here

02Worth knowing

What the AIs noticed while building the list.

The same firm's two windows name different purchase leaders. To 16 October, Alexa had 31.8% and Muse 29.7%. To 26 October, Muse had 32.6% and Alexa 30.4%.

Noticed by:
Included it: Claude, Grok, MiMo, Kimi, DeepSeek. Did not include: ChatGPT, Gemini, StepFun.
Source ↗

Research is common and handing over the card is not. 62.3% of US online shoppers used AI to research a purchase, 7.9% let an agent check out with their approval (6.8% in the ClickPost funnel), and 1.5% allowed a purchase with no approval.

Noticed by:
Included it: Claude, Grok, MiMo, Kimi. Did not include: ChatGPT, Gemini, StepFun, DeepSeek.
Source ↗

Screen-scraping agents went from 1% of the agent orders Forter saw in late July to 77% in the week of 19 October.

Noticed by:
Included it: Grok, StepFun, DeepSeek. Did not include: Claude, ChatGPT, Gemini, MiMo, Kimi.
Source ↗

Forter's average agent order at stores other than Amazon is $227. First Page Sage puts Muse at $124 and Alexa at $53.

Noticed by:
Included it: Grok, Kimi. Did not include: Claude, ChatGPT, Gemini, MiMo, StepFun, DeepSeek.
Source ↗

03Questions people ask

What is the best AI agent for shopping?

On finished purchases, Meta Muse leads the latest US count with 32.6%, just ahead of Alexa for Shopping at 30.4%. ChatGPT holds the most sessions (40.4%) but finishes only 8.9% of purchases.

Source ↗
Which AI shopping agents can actually check out?

As of 31 October 2026, Gemini, Copilot, Muse, Claude Duet and Perplexity can, almost all only in the US and usually after the shopper approves. ChatGPT has had no native checkout since 24 March, and Amazon's agents buy only on Amazon.

Source ↗
Why do AI shopping agent rankings disagree?

They count different things. Forter's 49% for Muse covers only stores other than Amazon, while First Page Sage's 30.4% for Alexa covers the whole US panel, Amazon included.

Source ↗
Are Amazon AI shopping agents open to other assistants?

No. Amazon's own agents check out only on Amazon and block outside agents such as Muse, yet they still finish 30.4% of US agent purchases.

Source ↗

04How we counted

In plain words, no formulas.

1The question

Top 10 AI shopping agents by who finishes the purchase, not who holds the chat

2Why this topic

It sets the counts of sessions, completed orders, merchant-side orders and stated use side by side, which no single published table does, and shows that each one crowns a different winner.

3Where it applies

United States checkout, compared with stated use across 11 countries, as of early November 2026

4What we looked at

  • Share of AI-assisted shopping sessions
  • Share of purchases the agent actually completes
  • Share of agent orders a fraud network can see on outside merchant sites
  • Share of AI users who say they used that assistant in the past three months
  • Whether the agent can check out at all, and where
  • First Page Sage — Each assistant's share of AI-assisted shopping sessions and its share of agent-completed purchases. US panel of 5,212 shoppers, 13 July–26 October 2026. These are two separate shares
  • ClickPost (earlier First Page Sage cut) — The same comparison over a shorter window, 13 July–16 October 2026, with 4,936 shoppers. In this cut Alexa leads purchases, not Muse.
  • Forter — Agent orders Forter could identify on its own merchant network, 23 July–29 October 2026. Amazon is outside that network.

5Who ranked

The leading AIs, each building its own list of ten independently and naming a source for every place: Claude, ChatGPT, Grok, Gemini, MiMo, StepFun, Kimi, DeepSeek.

6How the places were set

The same entry written differently by different AIs was counted as one. The more AIs put an entry on their list, and the higher they put it, the higher its place. "AI agreement" shows how many of the AIs had it on their own list. Sources are only those the AIs found themselves; nothing was added by hand.

05Each AI's own list

🇺🇸 Claude10 places · 4 notes

The same question, answered by Claude alone. The final list above combines all the AIs.

  1. 1
    Meta Muse

    Muse had 7.9% of AI shopping sessions but 32.6% of agent-completed purchases, about four times its session share.

    Source ↗
  2. 2
    Alexa for Shopping (Amazon)

    Alexa had 13.8% of sessions but 30.4% of completed purchases, and on Nov 6 it began taking orders by text.

    Source ↗
  3. 3
    Google Gemini

    Gemini converts better than ChatGPT: 22.6% of purchases from 27.9% of sessions, against ChatGPT's 8.9% from 40.4%.

    Source ↗
  4. 4
    ChatGPT

    ChatGPT opens the most shopping chats (40.4% of sessions) and completes the fewest purchases (8.9%), and its native checkout is gone.

    Source ↗
  5. 5
    Claude (Anthropic)

    Claude placed 3rd of 22 agents on Visa's purchase-decision test at 76%, with no checkout share published.

    Source ↗
  6. 6
    Amazon Rufus

    Rufus works only on Amazon and its orders are invisible to outside-merchant fraud counts.

    Source ↗
  7. 7
    Perplexity

    Perplexity is a frequent AI-shopping name with no published share of completed purchases.

    Source ↗
  8. 8
    Microsoft Copilot

    Copilot has no published purchase-completion share in the sources I found, so it ranks on limited evidence.

    Source ↗
  9. 9
    Walmart Sparky

    Walmart ended its ChatGPT checkout pilot and moved its effort to its own assistant, Sparky.

    Source ↗
  10. 10
    Shopify Agentic Storefronts

    Shopify stores appear in ChatGPT by default, but purchases are completed on the merchant's storefront.

    Source ↗

What Claude noticed

The assistant people open is not the one that spends the money. In First Page Sage's panel, ChatGPT leads sessions but Muse leads purchases.

In Visa's test, 54% of failed runs still ended in a purchase, usually of the wrong product.

Only 6.8% of U.S. online shoppers have let an AI agent complete a checkout with their approval.

Alexa for Shopping has begun text-message ordering for invited U.S. customers, and the rollout is gated.

🇺🇸 ChatGPT10 places · 3 notes

The same question, answered by ChatGPT alone. The final list above combines all the AIs.

  1. 1
    Meta Muse (United States, 2026)

    7.9% of sessions, 32.6% of agent-completed purchases—and 49% of Forter-visible agent orders in one October week.

    Source ↗
  2. 2
    Alexa for Shopping (United States, 2026)

    Its 13.8% session share accompanied 30.4% of completed purchases; its Amazon-only checkout makes it invisible to Forter’s outside-store order chart.

    Source ↗
  3. 3
    Google Gemini and AI Mode (United States, 2026)

    27.9% of sessions and 22.6% of agent-completed purchases; its multi-store comparison strength gives it a broader shopping role than a single-retailer agent.

    Source ↗
  4. 4
    Microsoft Copilot (United States, 2026)

    A checkout-capable assistant with a stated U.S. footprint, though the cited session, purchase-share and Forter tables do not break out its results here.

  5. 5
    Perplexity (United States, 2026)

    It is the strongest of four engines on Product.ai’s costly-error measure, but its checkout evidence is stale: the cited tracker last confirmed Instant Buy in 2025.

    Source ↗
  6. 6
    Claude Duet (United States, 2026)

    It can complete approved purchases in a limited U.S. rollout, while Product.ai found its costly-error rate fell from 44% free to 21% paid.

    Source ↗
  7. 7
    ChatGPT shopping (United States, 2026)

    It led sessions at 40.4%, but only 8.9% of agent-completed purchases; native Instant Checkout ended March 24.

    Source ↗
  8. 8
    Amazon Buy for Me (United States, 2026)

    It can complete orders on some other brand sites through Amazon’s shopping flow, but it remains inside Amazon’s own agent ecosystem.

    Source ↗
  9. 9
    Walmart Sparky (United States, 2026)

    It can help shoppers discover and order on Walmart, but the available comparative purchase-share table does not isolate Sparky.

  10. 10
    Instacart AI shopping assistant (United States, 2026)

    A retailer-linked route to grocery ordering, but the available all-agent measurements do not publish its share of sessions, completed purchases or outside-site orders.

What ChatGPT noticed

The apparent leaders change with the denominator: ChatGPT leads AI-assisted sessions (40.4%), Muse leads First Page Sage’s completed-purchase share (32.6%), and Alexa leads reported store-assistant use in India (77%). These are different measures, not a single league table.

Forter said Muse made up 49% of agent orders it could identify in the week of October 19. Its network view excludes Amazon’s own checkouts, so it cannot settle which assistant completes the most shopping overall.

Checkout exists in more places than autonomous purchasing: Presenc AI says approval is the norm, while ChatGPT’s merchant-checkout handoff is not native checkout.

🇺🇸 Grok10 places · 3 notes

The same question, answered by Grok alone. The final list above combines all the AIs.

  1. 1
    Meta Muse

    7.9% of the shopping chats, 32.6% of the finished purchases.

    Source ↗
  2. 2
    Alexa for Shopping

    30.4% of finished U.S. agent purchases, and Amazon’s own checkout never appears on the open-web order chart.

    Source ↗
  3. 3
    Google Gemini

    27.9% of the chats and 22.6% of the purchases, the closest the large assistants come to spending in line with the conversation.

    Source ↗
  4. 4
    ChatGPT

    40.4% of the chats and 8.9% of the purchases, after native checkout ended on 24 March 2026.

    Source ↗
  5. 5
    Microsoft Copilot

    2.8% of finished agent purchases, with in-chat checkout live in the U.S. since 8 January 2026.

    Source ↗
  6. 6
    Claude

    2.7% of the purchases, and the largest average agent order in the panel, at $146.

    Source ↗
  7. 7
    ChatGPT Agent

    It bought at 45% of the stores that received any agent order, nearly double OpenAI’s checkout protocol.

    Source ↗
  8. 8
    Perplexity

    In-chat PayPal checkout is still on the books for U.S. shoppers, and Presenc AI found no 2026 update.

    Source ↗
  9. 9
    Instinct

    Adding Instinct and Grok Bot turned a 24% monthly rise in agent orders into 48%.

    Source ↗
  10. 10
    Grok Bot

    Forter first saw its orders on 1 September 2026, and its spend share matches its order share.

    Source ↗

What Grok noticed

Three counts, three leaders. ChatGPT holds 40.4% of U.S. AI shopping sessions, Meta Muse finishes 32.6% of agent purchases, and Alexa for Shopping is the retailer assistant people say they use.

Research is common and handing over the card is not. 62.3% of U.S. online shoppers used AI to research a purchase, 7.9% let an agent check out with approval, and 1.5% allowed a purchase with no approval.

Muse’s first 39 days on Forter’s network produced 7.3 times as many orders as Google did in 13 weeks. Scraping agents went from 1% of agent orders in late July to 77% in the week of 19 October.

🇺🇸 Gemini10 places

The same question, answered by Gemini alone. The final list above combines all the AIs.

  1. 1
    Meta Muse

    Commands 32.6% of all completed U.S. agent purchases despite holding only 7.9% of user conversational browsing sessions.

  2. 2
    Alexa for Shopping (Amazon Rufus)

    Converts 30.4% of all U.S. agent purchases on a 13.8% session share, but executes exclusively inside Amazon's closed walls.

  3. 3
    Google Gemini

    Pairs 27.9% of conversational shopping queries with a 22.6% finished checkout share across Google Pay partner storefronts.

  4. 4
    ChatGPT

    Attracts 40.4% of all shopping-related AI chats but finishes only 8.9% of orders after losing native merchant checkout in March 2026.

  5. 5
    Perplexity Shopping

    Processes 5.8% of off-Amazon agent orders by bundling payment vaulting into its Buy With Pro merchant integration.

    Source ↗
  6. 6
    Shopify Shop AI

    Achieves high transaction completion exclusively across Shopify's network of millions of independent merchants.

  7. 7
    Klarna AI Assistant

    Leverages integrated consumer credit and payment rails to complete 1.4% of US agent purchases without leaving chat.

    Source ↗
  8. 8
    Microsoft Copilot

    Generates shopping recommendations across Bing, but converts only 0.8% into automated checkout completions.

  9. 9
    Walmart AI Assistant

    Processes grocery and retail reorders at scale, but remains isolated inside Walmart's private fulfillment system.

  10. 10
    Claude

    Pilots autonomous desktop checkout via Computer Use, completing 0.2% of open-web purchases without merchant partnerships.

    Source ↗
🇨🇳 MiMo10 places · 4 notes

The same question, answered by MiMo alone. The final list above combines all the AIs.

  1. 1
    MetaMuse

    7.9% of the shopping sessions, 32.6% of the finished purchases — and 49% of every agent order fraud networks can see outside Amazon.

    Source ↗
  2. 2
    Alexafor Shopping

    Finishes about 3 in 10 agent purchases and is the most-named store assistant on Earth (77% of Indian AI users) — yet zero of its orders appear on the open-web order chart.

    Source ↗
  3. 3
    Gemini

    Theonly assistant strong at both ends — 27.9% of sessions and 22.6% of purchases — and the only one building checkout in more than one country.

    Source ↗
  4. 4
    ChatGPT

    Owns40.4% of the chat and 8.9% of the money — and since 24 March 2026 it cannot check out at all.

    Source ↗
  5. 5
    Perplexity

    Thequietest checkout in the top ten: Instant Buy with PayPal, last confirmed in 2025 and never updated since.

    Source ↗
  6. 6
    MicrosoftCopilot

    Checked out first — Copilot Checkout has run since 8 January 2026 — and finished so quietly that no panel has published its purchase share.

    Source ↗
  7. 7
    ClaudeDuet

    Buys with a virtual card so the merchant never sees your real one — and only ever with your explicit approval.

    Source ↗
  8. 8
    GrokBot

    Carries Shop Pay for brands beyond Shopify, but shops by screen-scraping — its orders show up on the open web, not inside anyone's walled store.

    Source ↗
  9. 9
    Instinct

    Oneof only three agents Forter classifies as screen-scraping — and one of the first three to carry Shop Pay inside a personal agent.

    Source ↗
  10. 10
    AmazonBuy for Me

    Amazon's second arrow in the same quiver: buys from inside Amazon's walls while third-party agents are kept outside them.

    Source ↗

What MiMo noticed

Theinversion is total: ChatGPT holds 40.4% of AI-assisted shopping sessions but finishes 8.9% of agent purchases, while Muse holds 7.9% of sessions and finishes 32.6% — the assistant people open is not the assistant that spends.

Amazon'sfinished purchases are structurally invisible to the open-web chart: Forter only counts agents buying outside Amazon, so Muse's 49% share is of a world that excludes the largest agent-completer of all.

Muse'sramp is the fastest signal in the data: first detected on Forter's network on 21 September 2026, and within eight days it had placed two-thirds as many orders as all agents combined in the previous month; First Page Sage traces 71% of Q3's jump in agent orders to it.

Thewallet is the real bottleneck, not the cart: 14.6% of U.S. shoppers have let an agent build a cart, but only 6.8% (First Page Sage's headline: 7.9%) have approved an agent checkout and 1.3% allow fully autonomous buying — even as agent orders grew 3.6x in two quarters (0.19% to 0.68% of U.S. e-commerce).

🇨🇳 StepFun10 places · 3 notes

The same question, answered by StepFun alone. The final list above combines all the AIs.

  1. 1
    Meta Muse (2026)

    People chat with it least (7.9%) but it buys most (32.6%) — and it owns 49% of every agent order a fraud network can see.

    Source ↗
  2. 2
    Alexa for Shopping (2026)

    Holds 13.8% of AI shopping chats yet closes 30.4% of agent purchases — every one of them inside Amazon.

    Source ↗
  3. 3
    Google Gemini (2026)

    The best converter among chat-first assistants: 22.6% of purchases out of 27.9% of sessions.

    Source ↗
  4. 4
    ChatGPT (2026)

    40.4% of AI shopping sessions, 8.9% of agent purchases — and since 24 March 2026 no native checkout to close with.

    Source ↗
  5. 5
    Perplexity (2026)

    A small slice of the chat, but one of the few that can still finish the sale — PayPal Instant Buy across 5,000+ merchants.

    Source ↗
  6. 6
    Microsoft Copilot (2026)

    Copilot Checkout completes purchases inside the chat across 500,000+ merchants.

    Source ↗
  7. 7
    Amazon Rufus (2026)

    91.3% of its recommendations are correct, in stock and at the quoted price — from exactly one store.

    Source ↗
  8. 8
    Claude (Anthropic, 2026)

    Almost no consumer checkout — Anthropic instead open-sourced the agent blueprint for merchants to run themselves.

    Source ↗
  9. 9
    Walmart Sparky (2026)

    The retailer's own closer — embedded in the Walmart app, ChatGPT and Gemini, pointing back to Walmart shelves.

    Source ↗
  10. 10
    Unnamed screen-scraping agents (2026)

    No brand, no disclosure, no loyalty — 77% of every agent order Forter can see.

    Source ↗

What StepFun noticed

Alexa for Shopping and Meta Muse together complete 63.0% of all agent purchases while holding just 21.7% of AI shopping sessions — the chat leaders are not the buyers.

Screen-scraping agents jumped from 1% to 77% of the agent orders Forter could see in about twelve weeks — the fastest-growing 'shopper' has no name at all.

Amazon's own checkouts never appear on the open-web order chart: Forter's network only sees merchants other than Amazon, so Alexa's 30.4% purchase share is invisible in that count.

🇨🇳 Kimi10 places · 4 notes

The same question, answered by Kimi alone. The final list above combines all the AIs.

  1. 1
    Meta Muse

    8% of the conversation, a third of the money — Muse turns 7.9% of AI shopping sessions into 32.6% of agent-completed purchases.

    Source ↗
  2. 2
    Amazon Alexa for Shopping

    30.4% of agent purchases close where no outside fraud network or rival agent can see them — and it just moved into your text messages.

    Source ↗
  3. 3
    Google Gemini / AI Mode

    Second in sessions and second in checkouts — and the only agent whose purchases finish inside the answer itself through Google Pay.

    Source ↗
  4. 4
    ChatGPT

    It hosts 40.4% of AI shopping conversations and finishes just 8.9% of the purchases — the widest chat-to-checkout gap in the study.

    Source ↗
  5. 5
    Microsoft Copilot

    Small share, real checkout: Copilot quietly completes 2.8% of agent purchases through a checkout it has run since January.

    Source ↗
  6. 6
    Claude

    The smallest checkout share but the biggest basket — Claude buyers average $146 an order.

    Source ↗
  7. 7
    Perplexity

    Still the only answer engine with PayPal one-click buying — and no published 2026 order count to prove anyone uses it.

    Source ↗
  8. 8
    ChatGPT Agent (OpenAI browsing agent)

    Separate from ChatGPT's checkout rail, this screen-scraping agent keeps placing orders store by store — a fraud network can watch it work.

    Source ↗
  9. 9
    Grok Bot

    First seen on 1 September 2026, xAI's buyer already shows up in a fraud network's order feed.

    Source ↗
  10. 10
    Instinct

    The quietest agent on the chart spends more per order than Muse does.

What Kimi noticed

Meta Muse's 8 September 2026 launch moved the entire market, not just Meta: agent-completed orders jumped from 0.36% to 1.35% of U.S. ecommerce within September, and 71% of the third-quarter increase traced to Muse alone.

Amazon's checkout is a black box in every open-web ranking: Amazon blocked Muse and other outside agents in September 2026, so the second-biggest purchase finisher never appears in Forter's network counts at all.

Shoppers still insist on pressing the button: agent checkouts with shopper approval (7.9% of U.S. online shoppers) outnumber fully autonomous purchases (1.5%) by more than five to one.

Muse placed 7.3 times as many orders in its first 39 days as Google's agent did in 13 weeks — yet Forter says Muse's growth was additive, with other agents' orders still up 4% month-over-month.

🇨🇳 DeepSeek10 places · 3 notes

The same question, answered by DeepSeek alone. The final list above combines all the AIs.

  1. 1
    Alexa for Shopping (2026, US)

    Completes 30.4% of agent purchases but can only check out inside Amazon, which is why Forter’s open-web order chart never sees it.

    Source ↗
  2. 2
    Meta Muse (2026, US)

    Placed 49% of the agent orders Forter could see in the week of 19 October, from just 7.9% of AI shopping sessions.

    Source ↗
  3. 3
    Gemini (2026, US)

    27.9% of sessions and 22.6% of purchases, with agentic checkout through Google’s UCP at participating merchants.

    Source ↗
  4. 4
    ChatGPT (2026, US)

    Hosts 40.4% of AI shopping sessions but finishes only 8.9% of purchases after retiring native checkout on 24 March 2026.

    Source ↗
  5. 5
    Perplexity (2026, US)

    The only major assistant with ad-free answers and PayPal checkout inside the chat, but Instant Buy is US-only and limited to participating merchants.

    Source ↗
  6. 6
    Microsoft Copilot (2026, US)

    Copilot Checkout reaches 500,000 merchants with PayPal, Shopify and Stripe, yet most shopping tools live in Edge’s sidebar.

    Source ↗
  7. 7
    Instinct (2026, US/Canada)

    A screen-scraping agent first detected on 1 September that became part of the 70% of Forter-visible agent orders by mid-October.

    Source ↗
  8. 8
    Grok Bot (2026, US)

    Another screen-scraper in Forter’s 70% cohort, but no published checkout-completion share of its own.

    Source ↗
  9. 9
    Claude (2026, US)

    Paid Claude cut costly shopping errors to 21% and penalises sponsored tags, but it still cannot finish a purchase natively.

    Source ↗
  10. 10
    Walmart Sparky (2026, US)

    Reorders Walmart essentials in a few taps, but never leaves Walmart’s catalogue and now shows sponsored prompts inside its answers.

    Source ↗

What DeepSeek noticed

First Page Sage found agent-completed orders doubled to 0.68% of U.S. ecommerce in Q3 2026, but only 6.8% of shoppers have ever let an agent finish a checkout.

Forter’s network shows screen-scraping agents — Muse, Instinct and Grok Bot — went from 1% of agentic orders in late July to 70% in the week of 12 October.

McKinsey finds 53% of consumers across 11 markets use AI for shopping, yet only 14–15% of AI users have completed a purchase through an assistant.